MAIL OPERATIONS SELF-ASSESSMENT

Today’s competitive print marketplace requires organizations to remain focused on continuous improvement for their operations to ensure cost efficiency and to meet customer needs. There are 10 key areas that influence success. Performing a self-assessment and using a scorecard to analyze your organization is an effective way to initiate developing plans to provide the highest level of value to your customer base.

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1. What is your organization's approach to postage cost reduction?
2. What level of address hygiene and data quality processing does your operation apply to mailing lists?
3. How are addresses applied to mailpieces, and what types of envelopes or addressing equipment are used?
4. What processes and systems are in place to ensure secure, compliant, and trackable mail piece assembly and delivery?
5. How does your operation handle return mail, and what improvement goals are in place?
6. How is productivity measured and optimized within your mail production operation?
7. What level of automation and intelligent equipment is used in your mail preparation and production process?
8. How integrated and automated are your mail production workflows and systems from job intake to output?
9. To what extent does your operation utilize USPS promotions, personalization, and mail consolidation strategies for innovation and savings?
10. How does your operation communicate job status and updates to customers, and how customizable are communication preferences?
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